Sponsorship with Sydney Kings

Hard Yakka are extremely pumped to announce we are the exclusive workwear partner for the NBL 2022/2023 Champions, the Sydney Kings, for the upcoming basketball season!

Hard Yakka, toughness is engrained in our DNA. Our brand has been built on a culture of hard work, pushing boundaries, and creating legends, which makes the collaboration of our brands a great match.

Our apparel, footwear and accessories have been designed to work hard from the week to the weekend and we are looking forward to showcasing our brand to Sydney Kings fans throughout the season.

The Hard Yakka team are incredibly excited to support the players as they defend the championship.

Hoops Capital executive director Paul Kind is thrilled to have Hard Yakka back as part of the Kings family, as the club prepares to tip off its back-to-back NBL championship. 

"NBL23, our first year working alongside Hard Yakka, was special in so many ways, so we're really excited to have them on as a partner once again. Both the Kings and Hard Yakka brands align well, as our team prides themselves on working hard on the court, as does Hard Yakka off the court"


Your Benefits
We regularly update our member benefits to ensure we are always delivering the best possible experience for you. We currently offer: